We worked with St. Louis ad agency 2e Creative on a campaign for Cassidian Communications.  Our team completed all the CGI and 3D animation work, and Ashley Gieseking, a photographer in St. Louis, shot the laptop, computer screen and central people (the background people are stock).

charlotte 3d artist photography cgi photography charlotte

Thanks to all the great Charlotte photographers that braved the rain and participated in the 2013 City Block Project featuring Plaza Midwood.  As usual, The Light Factory Paparazzi team has been amazed at all the great imagery.  For those that don’t know, the project takes place over 24-hours at a designated block each year somewhere around Charlotte, NC.  The participants are allowed to retouch and manipulate their images however they see fit, and the submit them to the contest for a low fee that acts as a fundraiser for The Light Factory.  Best of all, the participants get to vote on the winners themselves.  For each one entry made to the contest, you get two votes.  Check out all the great work here:

http://submissions.cityblockproject.com/Voting/2013/

 

Join us for the reveal tonight, here are the details:

Light Factory Paparazzi’s 2013 City Block Project winner reveal:

Tonight!  Thursday, May 9th

Gallery Twenty-Two

1500 Central Ave, Charlotte, NC 20205

7:00-9:00PM




New 3D work for Cassidian

130304_radio_city_01We worked with 2e Creative, an ad agency out of St. Louis, to develop this image for Cassidian.  Several other jobs are in the works that we will share soon.  Beautiful, yes?!!

 




2013 City Block Project

I created the City Block Project along with Paparazzi, an affiliate group of The Light Factory, as a friendly competition among photographers in the Charlotte area and the results in past years has been phenomenal.  I look forward to seeing what people can come up with in the Plaza Midwood blocks this year.  Come out and have some fun April 27th.  Learn more at www.cityblockproject.com.

4x6_postcard_front

4x6_postcard_back




Clear the Sidewalks!!

We’ve just completed this new campaign for the City of Charlotte.  We are excited to see this project get launched, but unfortunately, it has a rather sad backstory.  Recently a boy was struck and killed by a car when he swerved into the street to avoid garbage bins that were left in the middle of the sidewalk.  This campaign was created as a public service announcement to keep the sidewalks clear.  Hopefully we’re saving lives with our work because we certainly don’t want to ever hear of that happening again.  Look for these images to be popping up around Charlotte the next few months.

121219_sidewalk_rollerderby_001-blog

sidewalk 2nd blog

 

As usual, this project was enhanced by CGI.  That’s because we wanted our background to show a nice summer day, but we were creating this project in January.  So, CGI to the rescue!  Here is the untextured CGI scene that Peter (our fearless Imaging Director) created for this campaign.

city_sidewalk_clay_05-blog

For most of my life I based my worldview on science alone, but over the past few years I have developed an appreciation of spirituality too (quantum physics helped me merge these two viewpoints). In an effort to share what I’ve been discovering with the world, I have created a fine art project called Power of the Mind. Each image in this project will focus on a scientific experiment that stretches a commonly held perception about the power of our beliefs. By looking at one of these images alone it might be challenging to see a spiritual connection, but hopefully over the course of showcasing many experiments I’ll be able to provide insight into my understanding of the underpinnings of our reality.
.
121112_potm_maid_001-blog
.
This first image is about a 2007 Harvard University experiment called Mind-set Matters: Exercise and the Placebo Effect. The experiment consisted of telling hotel maids (in the non-control group) that the work they do everyday fulfills the Surgeon General’s requirement for a healthy lifestyle. They were told, for instance, that vacuuming for 15 minutes burns 50 calories, cleaning the bathrooms for 15 minutes burns 60 calories, etc. Each maid was put through a bevy of health tests and lifestyle surveys at the start of the observation, and then again four weeks later. As a result of their new mental constructs alone, the informed maids had statistically significant improvements in weight, waist-to-hip ratio, blood pressure, body fat and body mass index.
.

I believe that what we focus our minds on is made material in real world experiences, though it can be our nature to perceive such manifestations as coincidence. To me, this experiment helps to shed a bit of light on the true metaphysical nature of our minds. The maids were able to change the physical makeup of their bodies – not by any lifestyle changes, but by new mental constructs and the Power of the Mind.

Thanks to Crystal Reike, who recently won 1st place at Nationals and thus earned the coveted International Federation of Body Building pro card, for modeling for this project.

Huber Engineered Woods is putting the toughness of their Advantech flooring product on display by showing it being used in another extreme circumstance – the deck of an aircraft carrier.

121210_at_aircraft_001-blog




I’m a daddy!

I hadn’t shared the news yet on this blog (let’s be honest, I’ve been a bit busy), but I’m now a daddy!  Mirabelle Lark Busher was born on June 17th and is a happy, healthy baby girl!  Now at 6 months old and we’re having a blast.  I’m truly experiencing a new kind of love.

IMG_1531




New Wallscape in Uptown Charlotte

Center City Partners hired us to create this image of uptown Charlotte for a new wallscape on the side of a building at 3rd & Tryon Streets.

110727_fyc_001-2-blog

121127_wallscape_001-blog

 

 

This project is for Positec USA, maker of both Rockwell and Worx tools.  This image show off their new SD Semi-Automatic Driver, which has a cocking mechanism that automatically changes the bit.  Very cool!