No, we didn’t win any awards with this fairly simple CGI project, but this image is about the awards our customer, Huber Engineered Woods, has won for their Zip System line of products. Thanks to the ad agency Wray Ward for working with us on this image.
On May 29-30 The Light Factory will be bringing back to life it’s famed ShootOut, which has a slew of great photographers working side-by-side to capture portraits of those who sign up. The cost is low and all funds go to support The Light Factory, for which Sean serves on the board. Today the Charlotte Observer ran an article featuring the photographers, which included this great photo of Sean (which had to be altered later in order to be published!). Sign up for my time slots, which will be on Saturday, May 30th (which is NOT Memorial Day weekend, by the way) here: http://lightfactory.org/shoot-out-2015/
Here’s the story: http://www.charlotteobserver.com/living/fashion/article20320161.html
Huber Engineered Woods hired us once again, this time to highlight their Zip System R-Sheathing for extreme insulation from the weather. This is all CGI, folks – beautiful, eh?!
And here it is in the ad:
We continue to work with our friend Vani Hari, aka The Food Babe, on her various photo and video needs. We’re so happy that her book, The Food Babe Way, is now a NY Times Bestseller! Our photo graces the cover of this book, and we’re so pleased to be a part of her mission to better our world’s food supply.
Continental Tire needed a couple photos of various vehicles for some new websites they are building. Instead of having to create a whole production to photograph these vehicles, we were able to start with stock 3D to quickly and affordably render these images with the color, style, license plates, tires, angles, etc of our client’s choosing. No photo shoot necessary on this one – we had finished products to the client in the same amount of time it takes just to rent these cars. Yay CGI!
We’ve completed new CGI photos for Continental Tire, this time the images focus on a pressure sensor built into their commercial tires.
Our client (and serial entrepreneur) Jim Donnelly is introducing health clubs across the country to CryoTherapy, a chamber that uses liquid hydrogen to cool the body to the point that it thinks it’s about to die. Sounds crazy, right? Well apparently a whole series of metabolic activities happen within the body that help with damaged tissue, reduce inflammation, increase cellular metabolism and much more. It’s like taking an ice bath, except it’s dry. It’s a health craze that you’ll hear about soon if you haven’t already. Here are a couple of the images we created for the rollout of these machines…
National Gypsum came to us with the concept of showing how buildings come to life – starting from the initial concept sketch, through the construction process, and then showcasing the finished structure. We used a combination of 3D imagery, illustration and photo compositing to produce the visuals below. These will be printed in a new book about National Gypsum’s product lineup.
Our CGI team just invested in the newest edition of the 3D software MODO and was chomping at the bit to test some of the new features. Peter Godshall, our digital team’s leader and a major music buff, decided to pay tribute to Les Paul (on what would have been his centennial birth year) by creating a CGI version of his favorite guitar.
We completed a series of panoramas for Charlotte Center City Partner’s 2015 State of the Center City. Here are a few of our favorite shots: